Add Sugarbush to the list in what is another chapter in the Ikon vs. Epic season pass war.
On Wednesday, Alterra Mountain Company made the latest move in its rivalry with Vail Resorts and the Epic Pass’ infiltration into the East Coast by announcing it had entered into an agreement to purchase Sugarbush Resort in Vermont, potentially expanding the offerings under the Ikon Pass. The deal would bring the company’s total to 15 year-round mountain destinations throughout North America.
Sugarbush had been under the Ikon Pass umbrella since last season, but this ups Alterra’s presence in New England. Sugarbush Resort Ikon Pass access will remain the same for this season, with seven-day access on the Ikon Pass and five-day access with blackouts on the Ikon Base Pass. That figures to change in 2020 when Sugarbush’s presence on the Ikon should include unlimited skiing such as it does at other Alterra-owned properties including nearby Stratton, Winter Park, Copper Mountain Resort, and Alpine Meadows.
Killington, Stratton, Loon, Sunday River, and Sugarloaf are the other New England ski resorts with limited access under the Ikon Pass.