With all the eye candy crowding both sides of Route 16 in North Conway, it’s easy to miss Villa Hygge Scandinavian Boutique Hotel and Spa. Suffice to say, if you’re northbound heading toward Glen, and you’ve just passed Delaney’s Hole in the Wall on the left, you’ve gone too far.
Trust me, you won’t mind turning around.
Villa Hygge is housed in a handsome, but fairly nondescript, wood-and-window structure less than a half-mile from the intersection of Route 16 and River Road. To be perfectly honest, it looks like a perfectly acceptable office building. That’s not meant to damn the Villa Hygge with faint praise — I admire the clean lines, natural wood and copious amounts of glass. But it’s not going to grab your attention. Where this hotel really shines is found inside the front doors.
“Welcome to Scandinavia,” said owner Mari Corbett, her words tinged with a Finnish accent, as she greeted my wife and me with a warm, bright smile.