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Okemo

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The Vail factor means more change in New England

I’ll never forget the first day I skied at Vail. March 27, 2009. Blue skies and sunshine make any ski day memorable, and the soft…

Okemo PR leader dishes on a changing industry, crisis management

Bonnie MacPherson has been a shining light for Okemo Mountain Resort for the past 12 years as director of public relations, after PR stints in…

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