Last fall, when Boston’s Snowbound Festival was officially cancelled due to the COVID-19 pandemic, Ray Stenson’s plan went into action.
The result was a four-day expo of its own in Hanover, Mass. that turned out to be so successful that Stenson’s ski and snowboard outfitter is doing it again one year later.
Country Ski and Sport will host another expo at its warehouse in Hanover, Nov. 11-14, hoping to serve as the de facto annual kickoff to the skiing and riding season that the Boston Ski Expo managed to do for so many years.
The stage is open. Last month, Ski Industries of America was forced to cancel its “Snowbound” festival for a second-straight year due to Covid-19 concerns. Since purchasing the shows from Bernie Weichsel in 2019, SIA has not been able to debut its vision for what had been such a successful forum for local and national retailers.